News from the Field Department - September 2019

Taking Your SWOTS

September is the usual time for programs to get back to the business of Special Olympics Management Team activities, and the first thing to think of is the SWOT analysis for your team.

SWOT means Strengths, Weaknesses, Opportunities and Threats.

Gather your Management Team in one location to brainstorm for about two hours.

  • Food is always a good thing here
  • Don’t choose a public place - go private
  • Dry Erase or Easel with newsprint to keep track of ideas

Start with your program and community strengths

  • What do you do best? What do you do well?
  • What makes your program stand out?
  • What makes your county stand out?

Think about the program weaknesses

  • What part of your program is not working to capacity?
  • Are you getting new volunteers? Athletes? Management Team members? Coaches?
  • What can you do better?

What new opportunities exist to provide a better experience for the athletes and volunteers?

  • New sports? New venues? Invitationals?
  • Are there any relationships in the county that need to be explored?
  • Can SOPA help with this?

What threats exist that keep your program from being even better?

  • School access? Group Home access? Venue Access?
  • Money? Equipment? Volunteers?
  • Anything in the County that will negatively affect your program?

While this exercise will not solve everything and is not required - you will find that doing this will help guide you and your team to boldly step into the future and create a better experience for all.

As always, if you need help or would like to have your Field Director available during the process - just let us know, we are always here to help!